Order online, collect at 2690 Broadway

Privacy Policy

Updated for online payment and pickup.

Boulder Wine Merchant collects information you provide when you place an order, join our newsletter, ask for advice, or contact the shop. This may include your name, email address, telephone number, pickup details and the contents of your order.

How we use information

We use this information to process and prepare your order, confirm pickup, answer questions, provide customer service, protect the website, comply with applicable law, and, with your permission, send store news and event announcements.

Payments

Orders and card payments are handled through Shopify and its payment partners. Boulder Wine Merchant does not store your full card number.

Service providers

Our online store, checkout and email newsletter run on Shopify. The website is hosted by Cloudflare. These providers may process only the information needed to perform their services. Boulder Wine Merchant does not sell personal information.

Cookies and website data

The site uses necessary browser storage to run the cart, remember your age confirmation for the session, and remember display preferences. Browser settings can be used to limit optional cookies.

Chats with Chaz

Chats with Chaz, our AI sommelier, are saved for 90 days to improve Chaz, then deleted. We keep what you type, Chaz's replies, the page the chat started on, the wines Chaz suggested and whether one went into your cart. Before a chat is saved, email addresses, phone numbers and long numbers such as card numbers are removed, and no IP address is kept with it. Please don't share personal details in the chat.

Your choices

You may unsubscribe from marketing email using the link in any message. To request access, correction, or deletion of information, contact the shop at [email protected] or call 303-443-6761.

This policy may change as site services evolve. Material changes will be posted on this page.