2690 Broadway
Boulder, CO 80304
Mon-Sat: 10AM - 8PM
Sun: 11AM - 7PM

Boulder’s Premier Destination
for Fine Wines, Spirits & Craft Beers.

Selections by Brett Zimmerman, Master Sommelier.

Hand-Picked Curation by a Master Sommelier

Every item at Boulder Wine Merchant is hand-picked by owner and Master Sommelier, Brett Zimmerman. 

The Master Sommelier title is a highly-esteemed designation for wine connoisseurs who have achieved the highest level of education in wine and food pairings. The time and rigor required to become a Master Sommelier is so great that as of 2020, there are only 274 certified Master Sommeliers in the world. 

From our expertly-curated products to our educational content, everything we offer Boulder Wine Merchant is a reflection of Zimmerman’s world-class taste and deep understanding of how to select, pair, and enjoy our carefully curated collection of wine, craft beer, spirits, and specialty food items.

Wow Them at Your Next Dinner Party

Interesting historical insights, expert tips, and delicious wine and food pairings from a Master Sommelier — straight to your inbox every month.

Read Our Blog

I AM drinking the f*&^@#$ Merlot! Right Bank Bordeaux at Boulder Wine Merchant.

You’d have to have been born under a log not to remember the scene from the 2004 film Sideways when Miles famously tells Jack that he’s “not drinking the f*&^@#$...

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White wine from Bordeaux? Boulder Wine Merchant features white and sweet wines from the legendary land of red.

Last summer Brett and Jeff attended the Union des Grands Crus de Bordeaux trade tasting in Chicago where they were impressed by the overarching quality of the 2019 vintage from Bordeaux....

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Is Italian wine the world’s food-friendliest?

Back in another era when Italian wine wasn’t nearly as fashionable as it is these days, people used to say that you had to drink Italian wines paired with food....

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Why Shop With Us?

We believe shopping for and sharing wine, beer, spirits, and specialty food pairings should be a comfortable, exciting, and delicious experience for everyone. 

Through our carefully-curated selection and our attentive, highly-experienced customer service, our mission is to empower you to feel confident and cared for when choosing wine, beer, spirits, and specialty food products from Boulder Wine Merchant.

Our Food Products

Browse tasty food pairings picked monthly by our Master Sommelier.

Coravin Wine Accessories

World-class wine accessories to make the experience that much sweeter.