Tasting 4/1: Rosé All the Way… or At Least Until the Next Cold Front 

Rosé All the Way… or At Least Until the Next Cold Front 
Wine Wednesday | April 1 | 5:00–7:00 pm | Boulder Wine Merchant

Spring has technically arrived, though the weather seems to be sprinting straight toward summer… at least for the moment. With those early warm days, we’re seeing a familiar shift in the shop: rosé season has quietly (or not so quietly) begun.

Of course, Colorado being Colorado, we fully expect a temperature dip the moment this hits your inbox. Still, we’re leaning in. Rosé isn’t just a season, it’s a mindset, and we’re excited to share four fresh, expressive bottles perfect for spring gatherings, Passover, Easter, or simply a Tuesday evening that deserves something a little brighter.

This week’s lineup includes a thoughtful range of styles, from classic Provençal elegance to Rhône Valley value, plus a playful low-alcohol sparkling option. We’ve even included a kosher selection to round out the mix.

Featured Wines
10% off featured wines during the tasting

2024 Château Roubine “La Vie en Rosé” Côtes de Provence (Kosher) — $29.99
Château Roubine is one of Provence’s historic estates, designated as a Cru Classé and led today by Valérie Rousselle. With a focus on sustainable farming and precision winemaking, the estate produces refined rosés that balance delicate red fruit, citrus, and mineral freshness with classic Provençal elegance.

2024 Perrin Réserve Côtes du Rhône Rosé — $15.99
From the renowned Famille Perrin, one of the Rhône Valley’s most respected producers, this rosé reflects their commitment to organic farming and regional authenticity. The wine is fresh, fruit-driven, and effortlessly drinkable, offering exceptional value with bright berry notes and lively acidity.

2024 Que Pop Rosé (Low Alcohol, Sparkling) — $22.99
Que Pop is part of a new wave of modern, accessible wines designed for casual enjoyment. Lightly sparkling and lower in alcohol, this rosé is vibrant and refreshing, with playful notes of strawberry, citrus, and a gentle fizz that makes it perfect for warm afternoons and easygoing occasions.

2024 Château Gassier “Esprit” Côtes de Provence — $18.99
Nestled at the foot of Mont Sainte-Victoire, Château Gassier crafts rosés that capture the essence of Provence. “Esprit” is crisp and aromatic, with layers of peach, melon, and citrus framed by a clean mineral finish, offering a classic and versatile expression of the region.